Our Story
From two brothers to a growing Honeybrew culture
Built in Santa Fe, Leaf & Hive brings authentic Jun culture, local honey, and organic botanicals into a new chapter of drinking culture.
Mission and Vision
Mission: A healthy and uplifting drinking experience.
Vision: To transform the alcohol industry into an elevated experience; what we call, The Evolution of Drinking.
Honeybrew is an effervescent alcoholic tea brewed with authentic Jun culture and premium ingredients. The goal is simple: a more elevated, positive drinking experience.
Meet The Team
The people behind the brew
Andrew Lucas
Annalee Gooding
Hannah Underhill
Built in Santa Fe for people who want a better drink
Leaf & Hive Brew Lab was founded by brothers Fred and Andrew Lucas to create a healthier, more cultured alternative to conventional alcohol. Our process combines old-world Jun fermentation with a contemporary taproom experience rooted in Santa Fe community, conversation, and craft.
We source with intention and brew with consistency so every flavor profile remains bright, clean, and unmistakably Honeybrew. If you are new to Jun, start with our featured lineup and then check the Buzz journal for serving ideas, pairings, and behind-the-scenes fermentation insights.
About our Santa Fe Honeybrew philosophy
What makes our Jun alcoholic tea different
Santa Fe Honeybrew began with a simple challenge: make a cultured beverage that feels joyful and responsible at the same time. Our Jun alcoholic tea process starts with authentic Jun culture and local honey, then layers in botanicals chosen for aroma and structure. We do not chase gimmicks. Santa Fe Honeybrew is designed to taste thoughtful from the first sip, while Jun alcoholic tea remains bright, effervescent, and naturally social.
The founders built Santa Fe Honeybrew around transparency. Guests can ask how Jun alcoholic tea is brewed, why flavor shifts by batch, and how local sourcing impacts taste. We answer everything because trust matters as much as technique. Santa Fe Honeybrew exists for people who value stories in the glass, and Jun alcoholic tea gives us a craft language that is honest, lively, and grounded in place.
Family craft with a cultured sense of humor
We take quality seriously without taking ourselves too seriously. Santa Fe Honeybrew is family built, so the room feels welcoming rather than performative. Jun alcoholic tea can sound academic until it lands in front of you sparkling and fragrant, then suddenly everyone is smiling and comparing notes. That is the culture we protect: Santa Fe Honeybrew with real hospitality, and Jun alcoholic tea introduced with clarity, curiosity, and warmth.
Our team treats Santa Fe Honeybrew as a long game. We keep refining Jun alcoholic tea methods, keep tasting critically, and keep listening to guests who visit from around the city and beyond. Each batch reflects integrity, health, and love, not trend chasing. If you are looking for a story-forward drink, Santa Fe Honeybrew and Jun alcoholic tea represent the kind of craft that rewards attention.
Before you leave this page, consider this your open invitation: come ask questions, taste widely, and laugh with us while exploring Santa Fe Honeybrew. Our Jun alcoholic tea is here for enthusiasts, travelers, and locals who want a cultured experience that is genuinely memorable.